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Keep in Touch with Customers and Prospects with Email Marketing

An email blast is an excellent way to continually communicating with clients, customers, potential customers and constituents. Through an email blast (email newsletter) you can show off your products, tell them about specials, share projects you've been working on, or just communicate helpful information about your field of expertise.

Green Chair designs and sends out emails for a variety of clients. One thing we don't do is send out spam. If you've bought a list of emails then you'll want to contact another company to get help. We feel you should have some sort of relationship with people before sending your email. No one likes spam.

But if you if have collected a list of emails over the years of people that you do have a relationship with, we would love to help you.

Effective Email Blast Content

Our talented copywriters can help you put together great content for your email newsletter. These are some things you can put in your email:

  • What's going on in your industry
  • Specials and sales your company might be offering
  • Contests
  • Events
  • Perspective on news events
  • Essays on topics that would interest your visitors

Email Design that Catches the Eye

You can send your emails as HTML (looks like a Web page) or text (doesn't have graphics). We can design your HTML email blast with various graphics and formats. We can even make it look like your web site with hot links to different pages on your site. This type of email often receives higher results and is more trackable.

Test, Test, Test

We can test your email with small groups several times with various headlines and offers to see which one is most effective. Then we would send out the most effective one to your larger list. It will help you determine the best way to communicate with your list and then reap the results with a highly effective email marketing campaign. You can do this with each email you send out.

We Track Every Email

We will give you reports about how well your marketing went. Our report will tell you:

  • How many people received the email
  • How many people opened the email
  • How many of the emails were bad
  • How many times your various links were clicked on
  • We can tell you who clicked on what link. By knowing this, you can follow up with a coupon or an invitation targeted toward the page they clicked on.

Call us today at 720-922-3124, and he will help you get started on helping you reach your audience with highly effective and cost-effective emails. If you're reading this after business hours, you can fill out our Contact Form.

ARTICLES ABOUT EMAIL MARKETING

Making Email Marketing Work for You

Email Signatures - Making the Most of a Simple Marketing Tool

Creating Imaginative and Effective Email Newsletters

Getting the Most Out of Your Email Marketing Efforts

Is Personalization the Holy Grail of Email Marketing?

Should we ePublish an eNewsletter?

 


 

© 2010 Green Chair Marketing Group, Inc. | Denver, Colorado | 720-922-3124

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